Check out the animation used by Memorable AI to demonstrate the value that they create in a matter of seconds. This animation is referenced in Tactic 4.
As a reminder…
”The value proposition for such complex technology is difficult to explain, especially in such a short period of time. Knowing they had a matter of seconds to explain their technology to potential customers, Fosco and the team developed a brief outlining the components of a potential animation that would allow anyone to rapidly comprehend the value of their technology. This animation demonstrated the solution's capabilities and improved the conversion rate of getting homepage visitors to book product demos.”