A Simple Explanation

The 24 Steps and 15 Tactics were developed to be tightly integrated providing entrepreneurs a full, rigorous framework to go from an idea to a business complete with customers, product, funding, and a team. The 24 Steps help entrepreneurs go from an idea to a complete, comprehensive, and rigorous business plan. Tactics helps entrepreneurs take that business plan and put it out into the real world with a practical, actionable, and rigorous approach to building a business.

24 Steps: From Idea to Business Plan
15 Tactics: Business Plan to Business

The Details

In the realm of entrepreneurship, methodologies like the 24 Steps of Disciplined Entrepreneurship and the 15 Tactics from Startup Tactics have been developed to provide a rigorous, structured approach to building new innovation-driven ventures with a focus on impact. Both of these approaches offer structured paths for entrepreneurs, guiding them from the initial conception of an idea to the realization of a successful business. The 24 Steps focus on developing a comprehensive business plan, the 15 Tactics are more about implementing this plan in the real world.

Foundation and Philosophy

The 24 Steps, created by Bill Aulet, lay a solid foundation for building a business. It starts with identifying a market opportunity and progresses through defining the product and business model, culminating in a detailed business plan. This method is meticulous and emphasizes a systematic approach to entrepreneurship.

The 15 Tactics, which build upon the 24 Steps, shift the focus from planning to execution. These tactics delve into the practical aspects of launching and growing a business, such as market testing strategies, product development, and managing resources efficiently.

Scope and Focus

The scope of the 24 Steps is broader, encompassing everything from ideation to planning. It's an extensive guide for entrepreneurs who are in the early stages of their venture, helping them validate their idea and develop a robust business model.

The 15 Tactics, are more specific and action-oriented. They are designed for entrepreneurs who already have a business plan and are ready to take the next step: executing that plan in the market. This includes strategies for customer acquisition, product development, and fundraising.

Practicality and Application

The 24 Steps are highly structured and theoretical, providing a comprehensive framework for understanding the various aspects of building a business.

In contrast, the 15 Tactics are more practical and hands-on. They provide actions that can be directly applied to real-world situations. This makes them particularly valuable for entrepreneurs who are in the thick of launching and growing their businesses.

Both serve as educational tools that impart fundamental knowledge and skills.

Integration and Continuity

While both methodologies can stand alone, they are most powerful when used together. The 24 Steps lay the groundwork for a solid business plan, which is essential before practical action can be taken. The 15 Tactics then take this plan and translate it into actionable steps, bridging the gap between theory and practice.

In an educational setting it is recommended to teach these two in tandem. For any questions on how these frameworks integrate and can be best used to prepare entrepreneurs please send us a message »