Startup Tactics: Fundamental Questions in New Venture Development
Startup Tactics is an essential guide designed to equip entrepreneurs with the practical skills needed to gain early traction in their ventures. Each tactic within the guide is meticulously crafted to address specific functional areas critical to a startup's success, such as marketing, finance, product development, and customer engagement. By breaking down these areas into actionable steps, Startup Tactics enables entrepreneurs to develop a comprehensive skill set that is directly applicable to the day-to-day challenges they will face. This approach ensures that entrepreneurs not only understand theoretical concepts but also gain hands-on experience in implementing strategies that drive growth and sustainability.
Beyond skill development, Startup Tactics is structured to help entrepreneurs answer fundamental questions about their businesses. These questions are pivotal in shaping a startup's direction. By addressing these core questions, the tactics within the guide provide a framework for entrepreneurs to critically analyze and refine their business strategies. This dual focus on functional skills and strategic questioning equips entrepreneurs with the tools and insights necessary to navigate the complexities of early startup phases, ultimately increasing their chances of achieving meaningful traction.
Explore the Questions Below:
1 Goals: How do we prioritize?
2 Systems: What progress have we made?
3 Market Research: How do our customers see the world?
4 Assets: How can we explain what we do?
5 Marketing: Do our customers want what we think they want?
6 Sales: Can we reach and attract customers?
7 Product Management: What should we build and when?
8 Design: What does our product look like?
9 User Testing: Can users use our product?
10 Engineering: How should we build our product?
11 Legal: How do we incorporate and divide equity?
12 Finance: How do we make and spend money?
13 Pitch Deck Design: How do we tell our story?
14 Fundraising: Where and how do we raise money?
15 Hiring: How do we build and expand our team?